Social Media Campaign for Local Government

Brian Urdiales, a dedicated small business owner and long-time resident of Morgan County, sought to build a meaningful connection with his community through a straightforward and approachable social media campaign. Passionate about representing his neighbors, friends, and fellow business owners, Brian wanted a campaign that reflected his deep ties to the local community.

We were honored to collaborate with Brian to bring his vision to life. Our team designed and launched a designated Facebook page for his campaign, carefully optimizing it with a compelling storyline, detailed biography information, and engaging introductory posts. To ensure a consistent and professional online presence, we developed weekly content tailored to resonate with his audience. This included graphics, photos, and text posts designed to spark engagement and build connections.

In addition, we provided technical assistance to help Brian expand his network, guiding him through the process of inviting friends and colleagues to like and follow his page. We also co-managed the page, handling messages, comments, and other interactions to maintain an active and positive presence throughout his campaign.